With the economic crisis of 2008-2009 more attention has been brought to the Barter industry. Businesses that exchange services through barter authorities decrease lost revenue from product that otherwise can't be moved. It is important that barter exchanges utilize the Internet to market their services and inform potential members that taking advantage of excess goods and services and exchanging the surplus with goods or services that are needed (or even rewarding your employees) will help businesses get ahead in these hard economic times.
The International Reciprocal Trade Association, IRTA, is a non-profit organization committed to promoting just and equitable standards of practice and operation within the Modern Trade and Barter and other Alternative Capital Systems Industry, by raising the awareness and value of these processes to the entire Global Community.
