This is a discussion about the reasons and cost justifications of having a presence on the Internet.
In 30 years of working in the Information Technology field, I have seen technology move from punch cards to the use of the World Wide Web. As companies and businesses utilized more and more information technologies, they have had to justify each project. In simple terms, the cost justification either, a) made the company more money, or b) allowed the company to reduce time or cost. This is as true for small businesses as it is for large businesses. This blog is the beginning of a dialogue that will talk about how a successful web presence can address both of these issues. It will also show how the Internet can lead to an IT investment that provides a significant impact to the profitability, brand recognition, and public communications aspects of any business, regardless of size.